The ask
For its tenth anniversary Codi’r To wanted a complete refresh: an identity with more colour and energy that would work on social media, on merchandise and in print, and celebrate a decade of getting young people playing.
The idea
A bright palette and a set of icons, each drawn to stand alone or combine, so the identity can be rebuilt for any post, poster or t-shirt without losing its character.
The system in motion
The kit includes custom print designs and an animated title card, giving the team a toolkit they can use themselves across every touchpoint.
